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In The City That Never Sleeps, Fanatics Fest Lives Up To The Hype

Fanatics Fest NYC 2024 at the Javits Center resulted in an attendance of over 70,000 for all three days combined - Image Credit: Latino Sports

MANHATTAN, NY — Fanatics Fest NYC 2024. 

A Comic-Con for sports, culture, and collectibles, went down this weekend at the Javits Center, with the best former/active athletes in sports and most well-known talent in pop culture, flooding the festival’s lineup. The three-day inaugural event, featuring exclusive merchandise, immersive brand activations, memorabilia displays, autograph sessions, live panels, and photo opportunities–an event in which only Fanatics’ CEO Michael Rubin can pull off–was a celebration that united sports fans not just from New York, but from across the globe. 

“There’s not another company that could pull this off because they don’t have the relationships with athletes in different businesses and leagues,” said Rubin, who witnessed over 70,000 fans attend 2024 Fanatics Fest in New York City throughout the three days combined. 

The flooded event included appearances by Tom Brady, Jay-Z, Derek Jeter, Pedro Martínez, David Ortiz, Anthony Edwards, Travis Scott, Kevin Durant, Peyton and Eli Manning, Jake Paul, Mike Tyson, Cody Rhodes, Auston Matthews, Carmelo Anthony, Allen Iverson, Michael Strahan, Rob Gronkowski, Lil Wayne, Quavo, Sabrina Ionescu, Henrik Lundqvist, Livvy Dunne, Alix Earle, Druski, Gary Vaynerchuk, Roger Goodell, Adam Silver, Dana White, CM Punk, and many, many more. 

To go further, and it’s still not the entirety; Alex Pereira, Michael Chandler, Holly Holm, Pete Alonso, Jeff McNeil, CC Sabathia, Andy Pettitte, Hideki Matsui, Jalen Brunson, Mikal Bridges, Josh Hart, Donte DiVincenzo, Jerry Rice, Barry Sanders, Chad Johnson, Lil Baby, IShowSpeed, Triple-H, Rey Mysterio, Jey Uso, Tyrese Maxey, Julius Erving, Kareem Abdul-Jabbar, Kevin Garnett, Paul Pierce, Sauce Gardner, and A$AP Ferg. 

To catch more exclusive content of Fanatics Fest NYC 2024, check out @latinosportsoficial and @bigleague.views on Instagram.

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